Earth Day is right around the corner and the Green Movement has never been more on the radar of the media and popular culture – after all President Obama is pro green and the environment. I remember well the very first Earth Day. over 23 years ago, manning a booth on Fifth Avenue with client Tom Degnan of In Progress Environments , one of the city’s first green architects and leader in green design. We were really educators offering groundbreaking ideas. So how does this translate into how we partner with clients and business associates today?

Face time.

This is a simple one step for better pr value, but it’s true. Despite all the “green” pitches we send out about how teleconferencing and other technologies cut down on travel costs and are good for the environment, there is no substitute for meeting with your clients in person. It helps deepen the relationship. When was the last time you saw your clients and delivered invaluable Face Time? Its a bright idea!

BRAND AID
Wow – time is flying – and I have really jumped off the cliff into social networking – joined twitter, myspace, facebook, updated my 2 year old linked in page – it’s a wonder I have time to actually do any work – yet as a pr goddess – I am required to know, understand and well partake in social media – am I not? My clients want me current — in the know — making sure they seem to be in the know… its all so very now. In the meantime the times they are changing. I am very busy here at C.I, Visions Creating Opportunities for my clients and the agency in a Challenging Market. I love it! Challenging yes – but what creative business person does not relish in challenge? I have had to adjust my sails in the middle of the storm while charting a new course in unchartered waters – its fun!!! I hone our skills and look for new land ahead! A pirate of sorts — wallowing in the riches of a competent and content women at ease –ahh.. three sheets to the wind!